Rogers partners with Torstar

Rogers Communications has partnered with Torstar Corp. in developing
their online publishing system TOPS.

The Winnipeg Free Press reports:

“The system has been used for more than four years by, the Internet edition of Torstar’s flagship newspaper. It’s also used for and news sites for Torstar’s Metroland Media papers and Metro News of Canada, which produces free commuter papers.

“We have been working with the TOPS platform for a year to great success,” said Claude Galipeau, senior vice-president and general manager for digital media at Rogers Media.

“, and, which are the Internet affiliates of Rogers-owned television, magazine and radio operations respectively, have been using the Total Online Publishing Solutions system since last year.

“TOPS has vastly improved the publishing power of our journalists and editors, our search engine performance, and our speed to market,” Galipeau said.

“This investment allows Rogers to co-develop a best-of-breed content management platform, and accelerate its adoption for our brands.”