Online ad revenue jumps

Online advertising revenues grew by 29 per cent to more than $1.6 billion in 2008, reported the Interactive Advertising Bureau of Canada.  Some 11 percent of ad spending on major media are now online, the bureau reported.

Publisher revenue from online advertising in Canada more than quadrupled in five years, said a news release, to third place in time spent by consumers with media, and marketing spend by advertisers.