Bud Pierce to join Global Toronto morning news

Global News has hired “legendary morning show icon” Bud Pierce as the consulting executive producer for its morning news program, Broadcaster Magazine reports. According to a Global press release, Pierce will “help create a show that will redefine the way morning news is presented in Toronto.” The release notes that Pierce’s appointment is the “first ina  series of announcements” from Global News. The release continues:

“Pierce developed, launched and produced the seminal morning program Breakfast Television for Citytv Toronto, where he worked for 24 years. Pierce also produced and directed Citytv’s first 24 hour telethon, started the station’s first on-air promotions department, and created the working model for CityVote, Citytv’s multiple live location election coverage specials. Pierce was also the Supervising Producer of The NewMusic with Jeanne Beker and JD Roberts, one of the shows that laid the groundwork for MuchMusic. Most recently, Pierce served as Executive Producer Local Programming for Citytv Vancouver.”

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