We love the internet. If only it made us money.

Canadians continue to celebrate excellence in journalism by awarding the country’s best print, radio and television stories – and now, for the first time, many awards panels are considering digital content as a category in itself. That’s how Dogsincanada.com got the first Best Website award at the National Magazine Awards, while Adviser.Ca took home a similar inaugural prize from the KRW business journalism awards. The Canadian Journalism Foundation, on the other hand, made a conscious decision not to differentiate great digital content from great journalism, and its annual award ceremony this Thursday will treat every story equally – no matter the medium.

But when it comes to day-to-day business of journalism, does digital get any respect? News organizations (and the advertisers that support them) are still looking for ways to make money off the web. Some are toying with paywalls, although reporters don’t like the idea of restricted access to their words. Iconic magazines like Esquire are experimenting with augmented reality and electronic ink, while newspapers like The Globe and Mail are trying out radical solutions. Most are pouring money into websites and online innovation or looking for new ways to fund their operations. Journalists, meanwhile, are trying to figure out their own role in an increasingly multi-platform world. Amidst all the speculation of the state of the industry, business carries on as usual. Will journalists loose sight of journalism itself? 

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