Have you ever wondered how The Guardian covers a story from many angles and mediums while incorporating user engagement? Well, they've created this advertisement promoting its open journalism that traces the development of a story through traditional and new media.

The story? Well, it’s a familiar one: The Three Little Pigs. 

Have you ever wondered how The Guardian covers a story from many angles and mediums while incorporating user engagement? Well, they've created this advertisement promoting its open journalism that traces the development of a story through traditional and new media.

The story? Well, it’s a familiar one: The Three Little Pigs.