CTV leads world’s broadcasters with 88 awards at 2010 Promax/BDA Awards

CTV has been recognized with more award than any other broadcaster in
the world at LA’s 2010 Promax/BDA Awards, which reward excellence in
promotion and design. The CTV Creative Agency took home 88 awards, including 54 marketing and promotion awards and 34 design awards. The company’s design and promotion for the 2010 Vancouver Olympic Games took home 36 awards.

In a press release, CTV writes:

“Promax/BDA is the worldwide association of entertainment marketers, promoters and designers, representing more than 500 television stations and all major broadcast and cable networks from the U.S. as well as more than 3,000 individual members in 70 countries. The association provides members with education, recognition and interaction through conferences, award competitions and publications as well as networking opportunities.”

The awards:

CTV NETWORK (41 Awards)

NORTH AMERICA GOLD
Television-Video Presentation: Content Promotion Entertainment Program Spot – CANADA’S NEXT TOP MODEL

NORTH AMERICA BRONZE
Non-Fiction/Reality Programming Spot – CANADA’S NEXT TOP MODEL

WORLD GOLD
Folded Piece – CTV – DEGRASSI Press kit

WORLD BRONZE
Total Package – CTV – JUNO Awards Campaign

NORTH AMERICA BRONZE
Folded Piece – CTV – PLAYING FOR KEEPS

NORTH AMERICA GOLD
Art Direction & Design: Special Event Promo (Olympics) – Olympic Open

NORTH AMERICA SILVER
Art Direction & Design: Special Event Promo (Olympics) – Olympic In-Games Promo

NORTH AMERICA GOLD
Art Direction & Design: Informational Graphics (Olympics) – Single Event Promo Board

NORTH AMERICA SILVER
Art Direction & Design: Informational Graphics (Olympics) – Name Transition

NORTH AMERICA BRONZE
Art Direction & Design: Informational Graphics (Olympics) – Over the Shoulder Graphics

NORTH AMERICA GOLD
One Time Only Set (Olympics) – Main & Interview Sets

NORTH AMERICA BRONZE
Promotional Items Campaign – CTV Olympic Pins

WORLD BRONZE
Outdoor – Static – CTV Olympics Vancouver Building Wrap

WORLD GOLD
Logo – CTV Olympics Event Logo

WORLD SILVER
Display – CTV Olympics Drop Banners

NORTH AMERICA GOLD
Special Event Spot – CTV Olympics – Dubé & Davison

NORTH AMERICA SILVER
Special Event Spot – CTV Olympics – Believe Finale

NORTH AMERICA BRONZE
Special Event Spot – CTV Olympics – Omischl

NORTH AMERICA SILVER
Live Event Promotion – CTV Olympics – Daily Lineup (Day 10 ‘Today’)

NORTH AMERICA BRONZE
Live Event Promotion – CTV Olympics – Daily Lineup (Day 4 ‘Today’)

NORTH AMERICA BRONZE
Live Event Campaign – MuchMusic – MOD Live @ The Base

NORTH AMERICA BRONZE
Best Male Voiceover – CTV Olympics – Donald Sutherland

NORTH AMERICA GOLD
Promotional Items – CTV BC – Olympic Pins

NORTH AMERICA GOLD
Holiday/Special Event Campaign: Local – CTV BC – Believe Campaign

NORTH AMERICA SILVER
Sports Program Spot – CTV Olympics – Groves

NORTH AMERICA BRONZE
Sports Program Spot – CTV Olympics – Omischl

NORTH AMERICA SILVER
Holiday/Seasonal/Special Event Program Campaign – CTV Olympics – Believe Campaign

NORTH AMERICA SILVER
Holiday/Special Event Campaign Using Integrated Media – CTV Olympics – Believe Campaign

NORTH AMERICA SILVER
Sports Program Promotion Campaign Using Integrated Media – CTV Olympics – Believe Campaign

NORTH AMERICA GOLD
Holiday/Seasonal/Special Event Program Campaign Using Integrated Media – CTV Olympics – Believe Campaign

WORLD GOLD
Special Events Promotion – CTV BC – Believe Image

WORLD BRONZE
Live Event Campaign – MuchMusic – MOD Live @ The Base

WORLD SILVER
Promotional Items – CTV – Olympic Pin Art

WORLD BRONZE
Program Promotion Campaign – In-House – CTV Olympics – Believe Campaign

WORLD SILVER
Sports Program Spot – CTV Olympics – Omischl

WORLD BRONZE
Sports Program Spot – CTV Olympics – Groves

WORLD GOLD
Live Event Campaign – CTV Olympics – Believe Campaign

WORLD GOLD
General Branding/Image Campaign Using Integrated Media – CTV Olympics – Believe Campaign

WORLD GOLD
Holiday/Special Event Campaign Using Integrated Media – CTV Olympics – Believe Campaign

WORLD GOLD
Holiday/Seasonal/Special Event Program Campaign Using Integrated Media – CTV Olympics – Believe Campaign

WORLD SILVER
Sports Program Promotion Campaign Using Integrated Media – CTV Olympics – Believe Campaign

CTV NEWS & CHUM RADIO (22 Awards)

CP24 (10 Awards)

NORTH AMERICA GOLD
Public Service Announcement Campaign – Local – “What Does Pride Mean To You? Campaign”

NORTH AMERICA GOLD
Craft Category – Editing Local – “A Day In The Life: CP24
Image”

NORTH AMERICA GOLD
Craft Category – Directing Local – “A Day In The Life: CP24 Image”

NORTH AMERICA SILVER
Art Direction & Design: Image Campaign – News – Local – “A Day In The Life: CP24 Image Campaign”

NORTH AMERICA SILVER
General Branding/Image Campaign – Local – “What Does Pride Mean to You?

NORTH AMERICA SILVER
Program Promotional Campaign – In-House – Local – “What Does Pride Mean to You? Campaign”

NORTH AMERICA BRONZE
Holiday/Special Event Campaign – Local – “Stories of 2009 Campaign”

NORTH AMERICA BRONZE
Art Direction & Design: Special Events Promo – News – ‘C-P-2-4’ Caribana 2009”

NORTH AMERICA BRONZE
News Open/Titles – Local – “The Mayor Open”

NORTH AMERICA BRONZE
Copywriting – Local – “A Day In The Life: CP24 Image”

CTV News Channel (2 Awards)

NORTH AMERICA GOLD
News Open/Titles – Local – “News Channel Main Open”

NORTH AMERICA SILVER
News Open/Titles – Local – “News Channel Evening Open”

CTV Toronto (2 Awards)

NORTH AMERICA GOLD
Holiday/Special Event Promotion – Local – “Pridecam”

NORTH AMERICA SILVER
Holiday/Special Event Promotion – Local – “Caribana”

CTV Winnipeg (2 Awards)

NORTH AMERICA SILVER
Public Service Announcement – Local – “The Winnipeg Humane Society”

NORTH AMERICA BRONZE
Something For Nothing – Local – “Koats For Kids”

CTV Montreal (1 Award)

NORTH AMERICA GOLD
News/Information Promotion Campaign Using Integrated – Local – “CTV News Special Reports Campaign 2009”

CTV British Columbia (1 Award)

NORTH AMERICA GOLD
Public Service Announcement Local – “Vancouver Peace Summit”

CTV Calgary (1 Award)

NORTH AMERICA BRONZE
Public Service Announcement Campaign – Local – “The Weekend To End Breast Cancer”

CTV Edmonton (1 Award)

NORTH AMERICA SILVER
On-Air Consumer Tie-In Promotion – “Renovation Rescue Hero 2009”

CANADA AM (1 Award)

NORTH AMERICA BRONZE
News Bumper – Local – CTV – CANADA AM “Food For Thought”

CHUM FM (1 Award)

NORTH AMERICA SILVER
Print Ad – CHUM Radio- Breakfast In Barbados

TSN & RDS (7 Awards)

TSN (5 Awards)

NORTH AMERICA SILVER
Live Event Spot – TSN – 2009 World Junior Championship

NORTH AMERICA SILVER
Sports-Bumper – TSN- Reporters Open

NORTH AMERICA SILVER
Set Design – TSN- CFL on TSN Virtual Studio

NORTH AMERICA BRONZE
Website Promotion – Video Based – TSN Mobile Promo

WORLD GOLD
Promotional Item Campaign – TSN – T-Shirts

RDS (2 Awards)

NORTH AMERICA GOLD
General Branding/Image – Local – RDS Multiplatform Promo

NORTH AMERICA SILVER
Sports Open/Titles – Local – Baseball at RDS Open

MUCHMUSIC (5 Awards)

NORTH AMERICA GOLD
Art Direction & Design: Program Specific Logo – MuchMusic – DISBAND

NORTH AMERICA SILVER
Art Direction & Design: Program Specific Logo – MuchMusic – LOVE COURT

NORTH AMERICA GOLD
Something For Nothing – MuchMusic – Jay-Z Live On Much

WORLD GOLD
Interstitial/Advertiser Integration/Program Wraps Campaign – MuchMusic – VJ 2.0 Campaign

WORLD GOLD
On-Air Consumer Tie-In Promotion Campaign – MuchMusic – VJ 2.0 Campaign

MTV (6 Awards)

NORTH AMERICA BRONZE
Art Direction & Design: Image Campaign – MTV Summer 09 Image Campaign

NORTH AMERICA GOLD
Art Direction & Design: Interstitial – MTV Summer 09 Interstitial

NORTH AMERICA BRONZE
Art Direction & Design: Interstitial Campaign – MTV Winter 08/09 Interstitial Campaign

WORLD GOLD
Poster Campaign – MTV – PEAK SEASON Poster Campaign

NORTH AMERICA BRONZE
Interstitial/Advertiser Integration/Program Wraps – MTV – Inglorious Basterds

NORTH AMERICA SILVER
Public Service Announcement Campaign – MTV2 CANADA – PSA Campaign

DISCOVERY (3 Awards)

NORTH AMERICA SILVER
Invitation or Card – Discovery Channel Canada – “The Great Sperm Race”

WORLD GOLD
Invitation or Card – Discover Channel Canada – “The Great Sperm Race” Screening Invitation

NORTH AMERICA GOLD
News Bumper – Discovery Channel Canada – “Factory City”

SPACE (2 Awards)

NORTH AMERICA SILVER
Best Male Voiceover – Space – Martin Yap (Super villain Halloween ID)

NORTH AMERICA GOLD
Holiday/Special Event Campaign – Space – Star Wars Christmas Marathon

BRAVO! (1 Award)

NORTH AMERICA BRONZE
Typography/On-Air – Bravo! – “Innovators of Music”

MUCHMORE (1 Award)

NORTH AMERICA SILVER
Holiday/Special Event Campaign – MuchMore – “Wind Up Elf IDs”