The National Post and CBC.ca have announced a content-sharing agreement that is effectively immediately.
According to a joint press release, CBC.ca will “run daily financial stories and podcasts from the Financial Post in CBC’s online Money section” and the Post will “run daily sports stories in the sports section of nationalpost.com and periodically in the sports section of the newspaper.”
The financial terms of the deal were not disclosed.
Richard Stursberg, executive vice president of CBC English Services said, in the release:
“This is an attractive arrangement for both organizations. As Canada’s national public broadcaster, we have an unsurpassed reputation in the field of sports reporting, which will be available to more Canadians through the Post‘s readership.”
And Paul Godfrey, president and CEO of the National Post, said:
“This partnership builds on key strengths of two great news organizations. For more than a century, the Financial Post has been Canada’s go-to brand for business and the CBC is a leader in sports coverage. Together, we will provide Canadians the best in business and sports news.”
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