In The Guardian, Jeff Jarvis reflects on a course he taught on journalism entrepreneurship at City University of New York. His students created business plans for a dozen sustainable journalistic enterprises and presented them to 12 expert jurors who awarded $50,000 in seed money to the best of the bunch. “Today,” Jarvis writes, “if we don’t figure out how to sustain the business of journalism, we journalists won’t report or eat. My other agenda was to send a message to the industry that innovation in news is both possible and necessary.”
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