Trust has power. And at a time when digital misinformation divides democracies and threatens civil liberties worldwide, trust has become a precious commodity.
We believe that it’s more important than ever for Canadians to spend their trust wisely.
The Canadian Journalism Foundation invites newsrooms to celebrate Global Media and Information Literacy Week by reminding their audiences how quality journalism works to earn their trust.
How Newsrooms Can Participate
- Sharing campaign resources on social and digital channels with the hashtag #TrustWisely
- Joining a CJF J-Talk Event on October 23 at 1 p.m. EST
- Contributing Editorials on:
- The value of quality journalism in countering misinformation
- How newsrooms are working to earn audience’s trust in an age of misinformation and news avoidance
- How misinformation campaigns seek to erode Canadian’s trust in evidence
- Platforming the critical value of quality journalism by:
- Showcasing outstanding work on issues surrounding misinformation with the hashtag #TrustWisely
- Celebrating your journalists who are doing remarkable work to counter misinformation and delivering quality journalism.
- Sharing content from editorial teams on how they approach digital misinformation.
- Reaffirming their commitment to the facts and demonstrating what sets their journalism apart by sharing Editorial Standards.
#TrustWisely
